Before and After Articles

A professional headshot should complement your brand and industry, whether you are a business owner or an employee. Headshots give your potential clients signals about what to expect if they do business with you. You can guide expectations by the way you present...

How often should you update your headshot? As often as needed! That's not too helpful, we know. Every two years is typically the suggested frequency for getting a new photo, but there can be other reasons you might need an update sooner. Why might you need to update...

Keeping up with social media It's a lot of work, isn't it? It sometimes feels like running on a hamster wheel—more to do with no end in sight, especially when you are a small business owner or self-employed. It is part of modern business, though, and most of us can't...

What do we want? Trustworthiness, approachability, and expertise! And when do we want it? Now! Does your LinkedIn profile photo check all the boxes for the professionalism you want to convey? Janna's profile photo is a great example of the difference a professional...