Having a web presence is important for any business today. Even a small business or solopreneur is validated by having a website or social pages that, at minimum, let people know what your business offers, and how to contact you. Having a logo and graphic design collateral present on your pages is great too.
But there’s an even easier way to connect with potential clients online. It will instantly let people know that you’re a professional. It’s showing up in person online with your headshot.
Professional headshots help create your web presence
Real estate agent Cecilia Leone came in to our studio recently to get a new headshot, and she shared with us that it’s been a great tool as she enters a new real estate market. Real estate agents depend on their personal branding to get noticed and known. What better way to accomplish that than with a professional headshot that expresses your unique vibe while still showing professionalism and expertise?
Cecilia told us she’s gotten great feedback on her photo, and that it’s helping her show up as a professional.
Cecilia’s LinkedIn profile uses her headshot as her profile pic.
Likewise, her Instagram and Facebook accounts show her headshot. She has a consistent online presence; you know you’ve found the right account when you see her face.
Making use of all available online channels is a smart decision, since different people gravitate to different platforms. Cecilia’s consistent personal branding allows potential clients to build trust with her. She is showing up genuinely online, as a friendly and approachable person and as a professional real estate agent that you want on your side.
As a real estate agent, are you struggling to think of ways to build your personal brand on your social pages?
Check out our tutorial for real estate agents on creating custom graphics for your social pages!
Berks Headshots can help you boost your web presence with a professional headshot. Check out our headshot session details or book a headshot session instantly on our online calendar!
